Count Ltd formerly (Countplus Ltd) is engaged in accounting, tax and audit services, financial advice about investment, superannuation, and personal insurance. It has three operating segments. The Equity Partnerships segment, which is the key revenue driver, comprises the provision of accounting, audit and assurance, taxation, and business and corporate advisory services. The Wealth segment which comprises of Financial Advice services provided by Australian Financial Services Licence (AFSL) holders. The Services segment which comprises services that support the activities of accounting and financial planning firms which include but not limited to firms within the Equity Partnerships segment and Wealth segment.